29 Apr 2010 @ 9:54 PM 

Plans are now underway for the publication of the twelfth edition of the Macon Middle Georgia Black Pages and Resource Guide. The Black Pages has proven to be one of the most effective means of reaching the region’s African American Community, with its multi-billion dollar market. As black consumers become more conscientious about the impact of the dollar spent, they are making a deliberate effort to spend those dollars with the businesses and individuals that demonstrate recognition and appreciation for local black consumerism. The demand for a publication of this type only enhances its impact and offers businesses a unique opportunity to gain and maintain exposure to this growing consumer market.

The revised edition is expected to be published August of this year. Radio ads are being aired and television spots are currently being created in order to get this publication before the eyes and ears of the greater local population. Reciprocal banner ads are also being placed on numerous community sites. This issue will focus on and identify African American physicians and health care support services throughout middle Georgia. The objective of this edition is to improve, enhance and educate the African American community on how healthcare impacts all of our lives—physically, socially and economically.

The Macon-Middle Georgia Black Pages web site is another means of exposing businesses to the public at large. The site is searchable by both name and business category. When an ad is purchased for the Black Pages publication, that same ad appears on the digital listing as a pop-up. Web site links from the digital listing are also available. Enhanced listing opportunities are available when a business is desirous of showing up at the top of a certain business category, rather than in alphabetical order.

Businesses are encouraged to take the time to review the information provided about the publication, confirm their free listing and carefully consider utilizing it as a vehicle to reach the local African American community. Marketing representatives are readily available to discuss the various options in more detail.

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